The art of wearing and applying makeup acts as an unexpected, yet substantial role in the empowerment of women. Unexpected because when one thinks “empowerment of women”, makeup isn’t usually a topic that pops into one’s head. But it can play a crucial role in the confidence and self-esteem of women.

In the early 20th century, makeup was used strictly for women in theater or the arts, but fast-forward 100 years and nearly all women can attest to owning some sort of makeup product. Even as young girls, we were obsessed with the Lip Smackers and the Lancome Juicy Tubes lip gloss. We would sit in awe in front of the bathroom mirror as our older sisters did their makeup, anxious for the day when we could do our own. The obsession began, and as we got older, we realized the true meaning behind makeup wasn’t for boys or for prom, but for ourselves.

There are so many negative connotations associated with makeup and the fact that it is just plain fun has been lost. Sisters and cheerleaders Bella ‘17 and Monique ‘19 Shilliday say that sometimes they spend hours in the bathroom together taking off and putting on makeup. “It’s like a bonding thing for us” says Monique. “Bella does my makeup before each football game we have to cheer at and it’s gonna be so weird next year when she’s not there to do it.”

Makeup is not only a source of amusement, but provides a sense of beauty and confidence for each woman. Girls can relate to the feeling of leaving the house with a fresh face of makeup and knowing how stunning they look. Every girl deserves to experience that boost of self-esteem that wearing makeup can give.